In both cases, the first syllable is stressed.Īlternatively, many people choose to use another pronunciation. Much like the first two syllables in “versatile,” versa sounds like verse + uh. Ironically, versa is not an official English word, yet most people pronounce it correctly anyway. It is pronounced the same no matter how it is used vice simply sounds like “ice” with the letter “V” at the beginning. “Vice” is an existing word in English meaning “sin” or “immoral behavior” (though this meaning does not apply when it is combined with “versa”). You’ll find some sources that claim both options are legitimate ways to say the phrase, but the official pronunciation makes more sense anyway. There are two common ways that people say the term, but only one of them is correct:
The correct pronunciation of vice versa is a common point of contention (argument or issue), even among native English speakers.
Viceversa o vice versa how to#
(Prefer to watch this lesson on video? Here’s our full length tutorial on how to use the phrase ‘Vice Versa: its meaning & how to use it): ‘Vice Versa: its meaning & how to use it’:Ĭlick below to listen to a recording of this passage. So, what does ‘vice versa’ mean? What are the origins of the phrase? And finally, how are you supposed to use it in English? We will answer all of these questions and more, but first, let’s look at how the phrase is supposed to sound: This is partly due to the fact that “versa” on its own is generally not considered an English word.Īs a result, many English speakers confuse its meaning and usage. Other examples of this in English include, “wanderlust”, originally a German word, and “karaoke”, borrowed from the Japanese language.ĭespite being a pretty common term, it is often misused, mispronounced, and misunderstood in English. Like many English phrases, “ vice versa” is borrowed from another language. Viceversa’s seed funding was provided by Fasanara Capital, Fabrick (Group Sella Bank), and angel investors including Roberto Ferrari, Enrico Giacomelli, and Enrico Pandian.Click below to listen to a recording of this passage about “vice versa.” Thanks to this round, and our investors’ experience, we are growing our portfolio and building an exciting pipeline of new products, to extend this opportunity to as many businesses as possible.” “Data-driven decisions, fast and flexible funding, and especially the alignment of interest are the most appreciated features. “Revenue-based financing is a very young, yet booming, industry that has an incredible potential to solve a lot of problems that companies and investors face,” explains CEO Matteo Masserdotti. Good and hard times are shared.” Exactly the same process as Ritmo.
Viceversa o vice versa series#
The company reports the ability to plug into companies’ accounts to receive the data required to make investment management and decisions presumably by a series of APIs.Īs for the repayment, again, like competitors, Viceversa quotes, “Revenue share model means investments are repaid as a percentage of sales generated.
Even a fraction of the €23 million should cover a lot of shmoozing.Īgain, along the same lines as Ritmo and Requr, Viceversa points to relying on data to make informed decisions in which companies they decide to hand out tickets to. The combined equity and debt financing will be used to expand the company’s portfolio as well as lay heavily into the biz dev side of things, namely via partnerships with marketing agencies, VC funds, and e-commerce players. As a point of reference, Ritmo will do up to €3 million in less than 24 hours. Joining the ranks of Madrid’s Ritmo and Amsterdam’s Requr, Viceversa provides anywhere between €10,000 and €1 million in non-dilutive growth capital, with an applicant’s analysis set up in three days. Founded and operating in stealth mode since late last year, Milan-based revenue-based financing startup Viceversa has announced a raise of €3 million in equity and €20 million in debt funding.
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